Smarter Segmentation with Household Data in Spektrix

We're inviting Spektrix users to tell us how well our software and support has met their needs in 2025

Tell us how well we’re meeting your needs

Recipe: Analyse your Fundraising Appeal

Recipe: Dynamic Content for Potential Members

The fundraising landscape continues to shift, and many organisations are navigating uncertainty, evolving donor expectations, and limited internal capacity. This roundtable offers a space to pause and talk with peers who are experiencing similar challenges.This is a facilitated, peer-led conversation designed for senior fundraisers to share lived experience, surface questions, and learn from one another. Rather than a webinar or training session, the focus is on connection, reflection, and sense-making.Come to listen, contribute, or simply hear what’s happening across the sector right now.Please note: This event is capped at 25 attendees. If you’re unable to register because the event is full, please email community@spektrix.com. If you register but can no longer attend, we kindly ask that you let us know by emailing community@spektrix.com, so we can offer your place to someone else.

Fundraising Roundtable: A Peer Conversation for Senior Fundraisers (UK + ROI)

The fundraising landscape continues to shift, and many organisations are navigating uncertainty, evolving donor expectations, and limited internal capacity. This roundtable offers a space to pause and talk with peers who are experiencing similar challenges.This is a facilitated, peer-led conversation designed for senior fundraisers to share lived experience, surface questions, and learn from one another. Rather than a webinar or training session, the focus is on connection, reflection, and sense-making.Come to listen, contribute, or simply hear what’s happening across the sector right now.Please note: This event is capped at 25 attendees. If you’re unable to register because the event is full, please email community@spektrix.com. If you register but can no longer attend, we kindly ask that you let us know by emailing community@spektrix.com, so we can offer your place to someone else.

Fundraising Roundtable: A Peer Conversation for Senior Fundraisers (US + CA)

This workshop is designed to unlock the full targeting potential of integrating your Spektrix and Dotdigital systems with your Meta Advertising account. By the end of this guided session, you will not only understand how this powerful feature can optimise your marketing strategies but will also have built a high-value "Lookalike" audience specifically tailored for targeting new customers similar to your best Spektrix customers.Please note: We have some prerequisites for taking part in the workshop:<ol><li data-list="bullet">Sync your Meta Ads Account to Dotdigital - guidance here: <a href="https://support.dotdigital.com/en/articles/8198988-digital-marketing-channel-facebook-audience" rel="noopener noreferrer" target="_blank">https://support.dotdigital.com/en/articles/8198988-digital-marketing-channel-facebook-audience</a></li><li data-list="bullet">Know your Meta Ads Account log in details&nbsp;</li><li data-list="bullet">Know your Dotdigital Account log in details</li><li data-list="bullet">Review your Privacy Policy to ensure it explicitly mentions Meta or Social Media Platforms as a destination for data sharing (this will be covered in more detail during the session)</li></ol>Another note: Registration is capped at 10 organisations to ensure an interactive, focused session with tailored support from our team. Multiple team members from each organisation are welcome to join.If tickets appear “sold out” but a colleague from your organisation is already registered, please email community@spektrix.com and we can open up an additional space for you.

Activation Workshop: Meta Advertising with Dotdigital

In this workshop, you’ll use our new Pre-Event Email Template to build an intelligent email that automatically adapts to every event in your season. You’ll learn how to combine essential pre-visit information with upsell opportunities, all within one flexible template. By the end of the session, you’ll have a fully functional pre-event automation that delivers timely, relevant emails to attendees, while reducing the number of campaigns you need to create and manage.To attend this workshop, you will need to:<ol><li data-list="bullet">Have your branded header and footer saved in Dotdigital ready</li><li data-list="bullet">Add the following Event Attributes:</li><li data-list="bullet" class="ql-indent-2">dotdigitalEventField1</li><li data-list="bullet" class="ql-indent-2">dotdigitalEventField2</li><li data-list="bullet" class="ql-indent-2">dotdigitalEventField3</li><li data-list="bullet">Add the Instance Attribute:</li><li data-list="bullet" class="ql-indent-2">dotdigitalInstanceField1</li></ol>Please note: Registration is limited to 10 participants to ensure an interactive, focused session with tailored support from our team. Spaces will be allocated on a first-come, first-served basis.

Activation Workshop: Sending Smart Relevant Pre-Event Emails

This workshop is designed to unlock the full targeting potential of integrating your Spektrix and Dotdigital systems with your Meta Advertising account. By the end of this guided session, you will not only understand how this powerful feature can optimise your marketing strategies but will also have built a high-value "Lookalike" audience specifically tailored for targeting new customers similar to your best Spektrix customers.Please note: We have some prerequisites for taking part in the workshop:<ol><li data-list="bullet">Sync your Meta Ads Account to Dotdigital - guidance here: <a href="https://support.dotdigital.com/en/articles/8198988-digital-marketing-channel-facebook-audience" rel="noopener noreferrer" target="_blank">https://support.dotdigital.com/en/articles/8198988-digital-marketing-channel-facebook-audience</a></li><li data-list="bullet">Know your Meta Ads Account log in details&nbsp;</li><li data-list="bullet">Know your Dotdigital Account log in details</li><li data-list="bullet">Review your Privacy Policy to ensure it explicitly mentions Meta or Social Media Platforms as a destination for data sharing (this will be covered in more detail during the session)</li></ol>Another note: Registration is capped at 10 organisations to ensure an interactive, focused session with tailored support from our team. Multiple team members from each organisation are welcome to join.If tickets appear “sold out” but a colleague from your organisation is already registered, please email community@spektrix.com and we can open up an additional space for you.If you can no longer attend this workshop, please email community@spektrix.com so we can withdrawal your registration.

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