Smarter Segmentation with Household Data in Spektrix

We're inviting Spektrix users to tell us how well our software and support has met their needs in 2025

Tell us how well we’re meeting your needs

Recipe: Analyse your Fundraising Appeal

Recipe: Dynamic Content for Potential Members

This workshop is designed to unlock the full targeting potential of integrating your Spektrix and Dotdigital systems with your Meta Advertising account. By the end of this guided session, you will not only understand how this powerful feature can optimise your marketing strategies but will also have built a high-value "Lookalike" audience specifically tailored for targeting new customers similar to your best Spektrix customers.Please note: We have some prerequisites for taking part in the workshop:<ol><li data-list="bullet">Sync your Meta Ads Account to Dotdigital - guidance here: <a href="https://support.dotdigital.com/en/articles/8198988-digital-marketing-channel-facebook-audience" rel="noopener noreferrer" target="_blank">https://support.dotdigital.com/en/articles/8198988-digital-marketing-channel-facebook-audience</a></li><li data-list="bullet">Know your Meta Ads Account log in details&nbsp;</li><li data-list="bullet">Know your Dotdigital Account log in details</li><li data-list="bullet">Review your Privacy Policy to ensure it explicitly mentions Meta or Social Media Platforms as a destination for data sharing (this will be covered in more detail during the session)</li></ol>Another note: Registration is capped at 10 organisations to ensure an interactive, focused session with tailored support from our team. Multiple team members from each organisation are welcome to join.If tickets appear “sold out” but a colleague from your organisation is already registered, please email community@spektrix.com and we can open up an additional space for you.

Activation Workshop: Meta Advertising with Dotdigital

In this hands-on workshop you will work with Spektrix experts to find previous donors in your Spektrix database and tag them, enabling you to start targeting your messaging. You will leave with a greater understanding of your pool of donors and be equipped to delve further into segmenting them for targeted messaging.To attend this workshop, you will need to have:<ol><li data-list="bullet">General Administrator permissions to enable you to set up Tags</li><li data-list="bullet">Insights and Mailings user role to run reports</li></ol>Please note: Registrations are limited to 10 participants to ensure an interactive, focused session with tailored support from our team. For the best experience, attendees should log in on a computer (vs. a mobile device), and it is recommended you use Google Chrome as it's the best browser for this experience. Other browsers will work, but elements like virtual backgrounds, and audio and camera settings can be blocked, depending on your browser and settings.

Activation Workshop: Identifying Previous Donors to Tailor Your Subsequent Donation Asks

This is an external industry conference sponsored by Spektrix. We hope to speak with many of you at our booth, sessions, and social. You can purchase tickets directly through INTIX. Feel the heartbeat of live entertainment at INTIX 2026. This is where the industry's top minds collide—global venue leaders, sports teams, arts organizations, and tech disruptors redefining ticketing. If you lead in performing arts, sports, festivals, universities, or venues, you can't sit this out. Discover trends, sharpen your edge, and connect with the power players shaping the future. INTIX isn't just a conference—it's the epicenter of innovation.

INTIX 47th Annual Conference & Exhibition

In this workshop you will get hands on with setting up a new fund with a tailored donation ask for previous donors, with expert support from our team. You will leave with a much more personalised message for your previous donors, and equipped to measure the outcomes of refining your ask. Please come prepared with your previous donor segments set-up as an auto tag. [See: <a href="https://community.spektrix.com/home/events/activation-workshop-identifying-previous-donors-to-tailor-your-subsequent-donation-asks-srzt938uxl" rel="noopener noreferrer" target="_blank">Activation Workshop: Identifying Previous Donors to Tailor Your Subsequent Donation Asks</a>]Please note: Registrations are limited to 10 participants to ensure an interactive, focused session with tailored support from our team. For the best experience, attendees should log in on a computer (vs. a mobile device), and it is recommended you use Google Chrome as it's the best browser for this experience. Other browsers will work, but elements like virtual backgrounds, and audio and camera settings can be blocked, depending on your browser and settings.

Activation Workshop: Refining Your Online Donation Ask For Previous Donors

Enhance customers' online experience and move transactions online, with a free, optimised purchase pathway from Spektrix.In this hands-on workshop you will set up a subsite, ready to be activated and linked with your main website.To attend this workshop, you will need to have:<ol><li data-list="bullet">the required subdomains as outlined on the <a href="https://support.spektrix.com/hc/en-us/articles/26085090738717-Subdomains#h_01JQ3VARJ2C9YGQQP8XPSS95VG" rel="noopener noreferrer" target="_blank">Support Centre</a>. This needs to be in place before the workshop so that you complete the activation of the subsite by the end of the workshop.</li><li data-list="bullet">Access to <a href="https://admin.spektrix-link.com/login" rel="noopener noreferrer" target="_blank">Spektrix Link</a>.</li></ol>Please note: Registration is limited to 10 participants to ensure an interactive, focused session with tailored support from our team. Spaces will be allocated on a first-come, first-served basis.

Activation Workshop: Set Up a Subsite

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